who is at corebike...

Chub

Chub represents a rapidly expanding line of fully serviceable hubs and wheels.

The defining feature of Chub products are hubs with oversized carbon shells bonded to giant flanges. Chub Fixed decreases peak spoke stress under pedaling loads by a staggering 70%! Reducing peak spoke stress means your wheels wind up less and accelerate faster.

Chub Wheel Goods are brought to you by The Hive.

Cove

No frame brand in UK mountain biking has had such a large impact in such a short amount of time. Super tough bikes for riders that like to go bigger, further and faster. Raced on the UK downhill and XC circuit, born and thrashed on Canada's North Shore. Silverfish UK imports the full Cove Bikes line-up, including the legendary Stiffee FR and the Hummer XC.

e13

A rider owned company with the inspired Dave Weagle at the helm; e13components are dedicated to producing the best bike gear in the world. Founded in 2001, e.thirteen's innovative, functional, simple and lightweight chain retention systems have made them a world leader in this category, and the choice of top pro and amateur riders and mechanics alike. Check out their World Cup race winning SRS or LG1 chainguides selected by riders of all levels and specifically requested by 2x World Champion Sam Hill & Sabrina Jonnier as well as current World DH Champion Steve Peat , this is the chain guide to have if you ride to win!

Elka Suspension

ELKA Suspension was founded in 2000 by its three current owners. The company started out with a strong focus on the performance and racing ATV market, where ELKA were the first shock manufacturer to offer separate external adjusters for high- and low-speed compression for the off road ATV application.

Quickly establishing itself as one of the leading suspension manufacturers with their unique philosophy that ever customer deserves the same high-quality product and attention to detail as any professional racer. Set in the belief that professional racers are not the only ones who deserve the performance of a custom-built suspension system and of the mind that what works for them will also work for you.
Elka has earned its reputation of offering truly custom-built suspension products, delivered within the fastest turnaround time in the industry and backed by the best customer service. Staffed by dedicated people with a strong passion for the sport; they truly live and breathe for racing and riding. Racing has taught them many things: most importantly, that it takes dedication and hard work to take the lead position — then even more to stay up front.
Today, Elka Suspension is a successful company and yet remains true to its roots: designing and manufacturing of high-quality suspension components that address the specific needs of each customer.
ELKA custom Suspension Products - Exclusively Available to Everyone

Evil Bikes

Evil Bikes is an idea that has been a long time in the making. We are a family of riders, designers, and engineers gathering from a variety of action sports backgrounds. The sport of mountain biking and the desire to do something different is what we share in common. Drawing from out of industry inspiration and experience, Evil hopes to bring a youthful feel and creative look to the mountain bike industry. We are headed by people who ride, influenced by design, all with the goal to make the best bikes on the market.

EVOC

EVOC was founded after years of global travel to destinations far and wide. Always in search of the perfect trail or the perfect decent - always in need of bags and backpacks that would endure this permanent strain and still offer the required features EVOC was born.

With the ongoing search for deeper powder and as EVOC's founders went deeper and further away from the popular mountain bike passes the demands and need for higher performing luggage and packs was needed. Cycling the Himalaya to Mt Everest, Snowboarding the Arctic Circle or riding jungle downhill's in Cambodia - there was never a lack of good trails or incredible powder lines, however, the bags they tested never fulfilled their needs. This meant only one answer and that was to design and manufacturing products which fulfilled our requirements ourselves.

Formula

Formula Brakes, championship winning motorbike disc brakes transferred to their pedal powered counterparts.

Formula was established in 1987 in Prato Italy with the objective of manufacturing high-end motorcycle disc brakes. In 1993 the forward thinking staff at Formula started developing and producing mountain bike specific disc brakes to fuel their appetite for the development of everything two wheeled. Using the knowledge gained from producing championship winning motorbike disc brakes, coupled with Formulas passion, the company were the first to successfully design, produce and distribute disc brakes for the MTB market.

All Formula products are designed, assembled and shipped to countries and riders the world over from Prato in Italy. A recent move to a larger multi-floored facility has increased Formulas production capabilities and brought all of Formulas departments back under one roof. Formula has built its business on their high levels of performance and product quality which has won them fans the world over, and cemented them as leaders in the market.

ITS Tyres

Complete high performance tyre range from California's finest. Whether it's DH racing, freeride hucking, all-mountain abuse, XC racing or weekend warrior duties, Intense Tires have the right tyre for all conditions. Visit our stand to check out the new Dual Compound Tyres as used by Chris Kovarik.

Mondraker Bikes

Mondraker was born in 2001 in Alicante on the coast of Spain. Riders were starting to push their own personal limits as well as the limits of their equipment. Created by riders who loved to go big and ride hard every day.

One of the priorities of Mondraker is to provide the best technology and the highest quality product possible at all levels. 2010 sees the introduction of the new Stealth tubing on many of the platforms and the Zero Suspension System has been expanded to further travel options. Already winning World Cup DH races both technologies are testament to Mondraker and their commitment to the enjoyment of mountain biking at all levels and proof that you are what you ride.

Race Face

Race Face are at the pinnacle of mountain bike components manufacturing, with an unrelenting drive to design the world's strongest, lightest and sexiest components. Their rider inspired designs shine through the rest of the bunch giving your bike the pimp factor no other brand can quite grasp. With a range of hardgoods, softgoods and also armour the Canadian brand is still leading the charge.

Founded in 1991 and only a short drive from the famous North Shore Mountains, Race Face designs and tests its line of high performance products to excel in the world's most abusive riding environment. Our component line spans seven product categories, six component families and is sold in over 30 countries worldwide.

2012 sees the introduction of an all new carbon DH crank as well as a fresh range of clothing and armour all being offered and on show.

REVL

EVL products have a stated mission of being free from compromise. All Revl products must adhere to their strict standards and be as light as possible, deliver absolute performance, and have an industry leading array of features.

These are the guidelines Revl have set themselves and work to daily as they push the boundaries and work to produce product which are both aesthetically pleasing as they are in performance.
Their current caliper brakes have graced the front of Amore e Vita Pro Cycling Team bikes and are constructed from carbon fibre, aluminium and titanium making them true performance jewelry.

Rock'n'Roll Lubes

New and improved for 2008? Hell No! Rock 'n' Roll Lubes are still the best on the market. Lubes and Grease for every bike application.

SDG Saddles

SDG produce saddles to suit every terrain from road to downhill, park to freeride. SDG's designs have become synonymous with comfort and durability and are available in a huge range of styles to suit every rider's taste regardless of how wild (or conservative) that may be. SDG are now changing the shape of saddle technology by offering a full range of I Beam saddles and posts alongside their traditionally railed designs: the I Beam system offers lighter weight and greater strength and durability, with a wider range of adjustment to suit every conceivable frame design.

Sock Guy

SockGuy is a ten-year-old San Diego-based company providing specialty socks that feature superior comfort, cool designs, and extreme durability dubbed the most comfortable socks you'll ever wear. Every year SockGuy introduce even more exciting designs, updating their top-selling favourites for a line of socks loaded with fun, function, and fashion; all-new styles will be on show at Core 2008, along with all the best-selling designs.

SockGuy offers a great 'bolt-on' sale and has the potential to increase every purchase made at your tills. Visit our stand in the Monza Suite to enquire about becoming a dealer.

Spiuk

Founded in Spain over 13 years ago, Spiuk was the creative idea of three passionate friends who were driven by a desire to design and manufacture the ultimate in premium performance products.

Since that day their products have gone on to be worn by many of the worlds' highest performing athletes including Tour de France stage winners, World road race champions and multiple Ironman winners and competitors.

The multi-discipline product range offered by Spiuk is unmatched by any other brands on the market today. The range consists of everything from pre and post competition body oils through to helmets, shoes and eye wear as well as a complete softgoods wardrobe for almost every cyclist in almost every discipline.

THE Industries

THE, was first shown to the industry by Silverfish UK at the 2008 Corebike show and since it was unveiled it has gone form strength to strength. THE, are committed to developing the best and most innovative products in the industry and through this dedication THE are driven to produce and develop great products all all riders.

Stand out product of 2008 has to be the THE 'One' full face helmet which has taken the market by storm and has become a must stock item for many stores who are series about protection and style. With high scores coming it thick and fast from magazines, THE, are a must see brand during your Corebike visit. THE offers a wide range of products for everything from the DH to BMX market with everything in between. If you watched any of the Olympic BMX racing then you will have been sure to have seen THE helmets and number boards in action on a global scale.

Turner Bikes

This is not just another bike. This is about mountain biking and the commitment we've made to you and our sport. Turner Bikes is proud to be the bike you grab when you head out for a ride, and this is a commitment we do not take lightly. For us there is no off season as we are dedicated to designing superior mountain bikes year 'round. This year we are bringing a full line of progressive advancements like no other brand has ever offered. If mountain biking is about pushing physical limits, then obsessing with suspension ratios, ergonomic design and FEA modeling are pushing the limits of mountain bike design. This is what we do.

Yeti Cycles

Yeti Cycles was established in 1985 before mountain biking was even considered an industry. Back then, mountain biking was all about getting outside, having fun, and going fast. As more people discovered the thrill of riding mountain bikes, they also discovered the thrill of competition. Riding was fun, but it was really fun when you beat your buddy to the top of the hill. It was in that vein that mountain bike racing took shape.

When racing hit its stride in Southern California, yeti quickly found a cult-like following among the fastest racers in the country. Racers became the backbone of product development efforts and soon the factory was outpacing the biggest companies with cutting-edge race specific designs.

Since the early days of Yeti Cycles the brand has been driven to produce the best products for riders and racers the World over. Innovation and cutting edge design is still at the heart of the company as is their passion for racing with their full World Cup level team competing all over the world and adding more titles and medals to the ever growing cabinets. Their cult following has turned into an organised group of fans called the Yeti Tribe who regularly meet to talk about all things Yeti and people take pride in riding the iconic brand.

Yeti's goal is simple. They want to make bikes that are well engineered and masterfully crafted. They are still the same company they were back in the day. Small, passionate, independent and proud.